Architected a time-aware UI adapting to intraday stages, doubling 6-month seller retention and supporting a +157% engagement spike on expiry days.

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Role Product Designer, UX Researcher
Domain Brokerage App : Futures and Options (F&O) Experience
Collaborators Founders, PM, Engineering (7 Devs), Users

1. Situation

2. Insight

3. Product (Flow & Design) 📲

4. Result

5. Bigger Picture

Related work links:

How We Reduced Onboarding Drop-off by 20% at SAHI

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